The release of Hellboy: The Crooked Man, the fourth instalment in the iconic franchise, brought a fresh and eerie twist to the beloved Hellboy universe. To support its theatrical and home ent rollout, Kaleidoscope tasked us with delivering a premium suite of assets, including key art origination, OOH, packaging and digital adaptations. We crafted designs that honoured the franchise’s legacy of an unhinged, hellish world.